Level C
Creative Direction & UX
Background
Working with world-renowned Brand Consultant Marty Neumeier (Apple, Dell, Microsoft) on his brand education programme I have asked to help expand on the alumni as a major addition to the business while rebuilding the site.
Strategy
Devise a membership programme to enable clients including Johnson & Johnson to connect with alumni from the educational programme making it more attractive to applicants and an opportunity to work with fresh talent for businesses.
Outcome
As well as assembling the design and development team and managing the project I helped with the strategy and UX. THe site launched very recently and is a huge success.
See for yourself at levelc.org
